Privacy Policy

Privacy Policy

Historium (hereinafter “we”, “us” or “Fly Over Bruges”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we handle information collected through the website https://flyoverbruges.be in accordance with the European General Data Protection Regulation (GDPR) of 27 April 2016.

Data controller

Historium
Markt 1
8000 Bruges, Belgium
Email: info@historium.be
Company number: BE0878.909.971

What data do we collect?

Fly Over Bruges is primarily an informational website. We collect personal data in only two cases:

  1. Newsletter subscription: when you subscribe to our newsletter via the form on our website, we collect your email address.
  2. Website analytics: we collect anonymous usage data through Google Analytics (see below).

Newsletter subscription

When you enter your email address in the newsletter form, your address is sent to dominique.uyttenhove@historium.be and added to our internal mailing list. We use your email address solely to send you news and updates about Fly Over Bruges and Historium.

The legal basis for this processing is your consent (Article 6.1.a GDPR), which you give by actively submitting the form.

You can unsubscribe at any time by clicking the unsubscribe link in any newsletter or by sending an email to dominique.uyttenhove@historium.be. Your email address will then be removed from our mailing list without delay.

We do not share your email address with third parties.

Website analytics

The other data processed via the website is anonymous usage data collected through Google Analytics, including:

  • Pages visited and time spent on each page
  • Approximate location (country or city level, based on IP address)
  • Type of device, browser and operating system
  • Referring website or search term

This data is processed in anonymised form and cannot be traced back to you as an individual.

We use Google Analytics data to:

  • Understand how visitors find and use our website
  • Improve the content, structure and user-friendliness of the site
  • Measure the effectiveness of our online communication

The legal basis for this processing is our legitimate interest (Article 6.1.f GDPR) in maintaining and improving the quality of our website.

Our website uses Google Analytics, a web analytics service provided by Google Ireland Limited. Google may transfer this information to servers outside the European Economic Area, including the United States. Google applies appropriate safeguards for such transfers under the EU-US Data Privacy Framework.

For more information, please consult Google’s privacy policy at https://policies.google.com/privacy.

You can prevent the use of Google Analytics by:

How long do we keep your data?

  • Newsletter subscriptions: your email address is kept on our mailing list until you unsubscribe.
  • Google Analytics data: retained for a maximum of 14 months, after which it is automatically deleted.

Sharing with third parties

We do not sell or share personal data with third parties for commercial purposes. The only third party that processes data on our behalf is Google, in its capacity as provider of Google Analytics.

Your rights

Under the GDPR, you have the following rights regarding your personal data:

  • The right of access to your data
  • The right to rectification of inaccurate data
  • The right to erasure (“right to be forgotten”)
  • The right to restriction of processing
  • The right to data portability
  • The right to object to processing
  • The right to withdraw consent at any time

To exercise these rights, please contact us at info@historium.be. We will respond to your request within 30 days.

You also have the right to lodge a complaint with the Belgian Data Protection Authority:

Gegevensbeschermingsautoriteit
Drukpersstraat 35, 1000 Brussels
contact@apd-gba.be
https://www.dataprotectionauthority.be

Security

We take appropriate technical and organisational measures to protect your data, including SSL encryption for all data transferred via the website.

Changes to this policy

We may update this privacy policy from time to time. The most recent version is always available on this page. This version was last updated on 27/06/2026

Contact

For any questions about this privacy policy or the processing of your data, please contact us at info@historium.be.